IKEA, the leading home furnishing company from Sweden, believes the home is the most important place in the world. So during these distressed times when millions of Thais are being displaced, losing their homes or have their homes severely damaged due to the worst flooding Thailand experienced in decades, IKEA feels with the many affected.
While IKEA continues with the work to complete its new home in Bangkok and get the IKEA Bangna store ready for the opening on 3rd November, we simultaneously plan for how we best can contribute to help the many people in Thailand that have been affected by the floods to deal with their many instant urgent needs and eventually over time to start to get their everyday life back in a self sustainable manner.
The first 20 million Baht of our sales during our opening days 3-6 November will go directly in support of the flood victims and there will be additional relief support in form of goods such as blankets, cups and plates and possible additional articles that will be distributed to affected and hard reached areas.
The donations are aimed at both addressing immediate needs and supporting the enormous efforts and resources that will be required to support the rebuilding of lives and getting back to everyday life after the water subsides.
IKEA Thailand has decided to channel this support through partners which IKEA Thailand already have an established relationship with and/or which we believe can reach the many people in an effective and transparent manner: they are Mae Fah Luang Foundation under Royal Patronage and WWF Thailand.
The details, quantities of goods and the precise format of the support are currently being addressed.