Monday the 28th of January the opening ceremony of Grundfos China concept store was held at the store location at Daning Central Square, Zhabei District in Shanghai. The ceremony featured opening speeches, Lion Dance Perfomance and ribbon cutting.
During the ceremony Danish Ambassador Friis Arne Petersen gave a congratulatory address on Grundfos being leading in the field of energy saving business while Mr. Humphrey Lau, Senior Vice President of the Grundfos Group also held a short speech.
The ceremony was well attended by other distinguished guests, including Mr. Wang Xin Ling, Vice Chairman of Shanghai Free Trade Zones Administration; Mr. Zhai Qian, Deputy Director at the European Department in the Ministry of Commerce of China; Mr. Han Aixing, Deputy Director in the Ministry of Housing and Urban-Rural Development; Mr. Luo Ji Jie, Director General at the China National HVAC Technical Information Organization and Mr. Zhen Jianguo, former Chinese Ambassador to Denmark and Greece. Danish Consul General to Shanghai, Mr. Karsten Jensen, the Danish Consul to Shanghai, and Ms. Barbara Scheel Agersnap, director of the Danish Innovation Centre in Shanghai also attended the ceremony.
Following the ceremony performance, the guests toured the concept store, which houses two stores of showrooms displaying Grundfos solutions, as well as a Scandinavian conference space and press release room. Ambassador Petersen was particularly impressed by the outstanding energy performance of the Grundfos product, noting the importance of its contribution to an environmental sustainable society. He stressed the Danish competence in decoupling GDP growth and energy consumption, which is well represented by Grundfos solutions. Grundfos is the world’s largest pump manufacturer originates from Denmark, develops and sells various pump unites and electric motors for pumping systems. It entered China market in 1994.