Bang and Olufsen hires Singaporean PR-bureau

The luxury Danish high-fi brand Bang and Olufsen, that manufactures audio products, television sets, and telephones, has appointed STC Associates as its public relations partner in Singapore to launch its giant TV BeoVision 4-103.
STC Associates Singapore will provide marketing communications support to Bang & Olufsen with a focus on providing media relations and on-the-ground support.
Jonas Wulff Moller, director of Bang and Olufsen, said: “STC Associates… understands the potential of the services we offer and is knowledgeable about our customer’s mindset.”


 

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