Ambassador Opens Flügger Store in Beijing

On May 1, Danish Ambassador to China Friis Arne Petersen participated in the opening ceremony of a new Flügger retail store in the East Red Star Macalline Shopping Mall in Beijing. Flügger, which is one of the biggest coating producers in Scandinavia, entered China in 2004 and has over 100 stores, among which over 30 are based in Red Star Shopping Malls. At the ceremony the Ambassador met with Flügger’s owner Ulf Schnack and gave a speech.


“Denmark is a global model for low carbon and green life style. Flügger is one of the modern Danish companies which undertakes the task of spreading Danish culture and values in the Chinese market,” he said.


On April 30, Minister Counsellor at the Danish Embassy Søren Jacobsen participated in the opening ceremony of the first Flügger retail store in North Red Star Macalline Shopping Mall in Beijing.


Flügger was founded in 1783 and has more than 1400 employees in 700 stores worldwide.


 

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