Swedish luxury lifestyle brand Golden Concept has opened its first Malaysian boutique in Pavilion Mall, Kuala Lumpur. Known for premium Apple Watch and iPhone cases, the brand targets consumers seeking exclusivity and refined design.
The boutique offers customizable options, including diamond accents and engravings, with Apple Watch cases priced from RM5,200 to RM130,000. Crafted from titanium, leather, and carbon fiber, the collection blends technology with high-end craftsmanship.
Golden Concept’s CEO, Puia Shamsossadati, called Malaysia “a natural fit” for the brand, citing its vibrant culture and luxury market. The launch marks a milestone in the brand’s Southeast Asian expansion.
The grand opening on December 5, 2024, will feature Duli Yang Teramat Mulia Tengku Amir Shah as a guest, alongside Malaysian celebrities. With plans for regional growth by 2025, Golden Concept aims to redefine luxury tech accessories.
