Sophie Paris Takes Vietnam by Storm

Sophie Paris, Asia’s leading direct selling Fashion Company which started operating in Vietnam in November 2010, has already taken the city’s fashion enthusiasts by storm.
“We are thrilled to see the success we already have in Vietnam,” says company General Director Nick Jonsson.
“We targeted a sales per month of 200,000 US$ – but we reached that figure after only a few days. In fact sales in the first two months exceeded USD 1 million,”  reveals the  Swedish-native Nick Jonsson.
Nick believes it is the combination of Sophie Paris’ French designed fashion, the competitive pricing and the fantastic business opportunity the company offers resellers, that has created the instant success.
“If there is one thing we Swedes pride ourselves on, it is our legacy of design, and I have to hand it to our team, they have done an incredible job of designing an amazing range of products at ideal price points suitable for developing markets.”
With products designed by a French design team led by Mr. Arnaud Roca, the products draw inspiration from some of the world’s leading design and creative geniuses, and are priced to suit local budgets for discerning customers with an eye on their purse strings.
“We produce a new catalogue every 45 days, and each catalogue features 40 per cent new styles.  This means the standard of products that reach the market matches the most exacting design and construction standards imaginable,” said Nick.
With a track record of establishing the company in the Philippines and Morocco as well as Indonesia, the $100 million firm has come to be Asia’s leading fashion company selling direct, with over 100,000 active members worldwide.  Its Vietnam foundation team brings more than 40 years of experience in direct selling to the fast developing South East Asian Nation.
Fully certified and recognized by the Direct Selling Committee of the American Chamber of Commerce in Vietnam, market reception to the company has been hot, with over 9000 members already selling the company’s products.
“We are extremely confident that Vietnam will continue turn a little pinker with us here,” said Mr. Jonsson.
“Our bright branding is already all over the city, and we are sure that our products will continue to be the talk of the town.”
Interested members can view the full catalogue online at and they are welcome to visit the Sophie Paris showroom in Ho Chi Minh City.


About Sophie Paris
Sophie Paris is a French owned fashion company selling direct. It is present in four countries including Indonesia, Morocco, Philippines and Vietnam. With head office in Jakarta, Indonesia the company employs more than 500 staffs and has more than 100,000 active members around the world. The company produces a new catalogue every 45 days full of French designed fashion for woman, men and children.
Sophie Paris Vietnam was launched in November 2010 and has its office on 84B Tran Quoc Toan, Ward 8, District 3. Ho Chi Minh City. The company employs 75 staff as well as more than 9000 members.



About Gregers Møller

Editor-in-Chief • ScandAsia Publishing Co., Ltd. • Bangkok, Thailand

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