Danish sustainable design to China’s “factory of the world”


Chinese super city Guangzhou has forged partnership with Danish non-profit organisation “Index: Design to improve life”. The new partnership aims to ensure the formation of a sustainable design based development in Guangzhou, a city that cover an area of 123 km2,  with more than 10 million inhabitants and widely known as “the factory of the world”.

By the partnership Guangzhou becomes a “Design to improve life city”. The fast growing Chinese city plans to become a unique, vibrant and sustainable city that is highly attractive to both talents and knowledge-based industries. To achieve this the city has set up partnership company Sino-Singapore Guangzhou Knowledge City (SSGKC) with Singapore, which also is a part of the “Design to improve life city” network.

In a press release “Index: Design to improve life” writes that they have been selected for the partnership on the basis of their focus on humanism, social understanding, sustainable approaches to design, worldwide recognition and network as well as large knowledge bases on sustainable design.

“We are proud and excited to be working with the city of Guangzhou and the Sino-Singapore Guangzhou Knowledge City to bring Design to Improve Life to the Pearl River Delta, foreseeing a large return on investment for our Chinese partners in terms of education, innovation and global network. At the same time we celebrate the potential for Danish industry, especially within clean tech and design,” says Jens Wittrup-Willumsen, Chairman of INDEX: Design to Improve Life.

Later this fall, an official delegation will visit Denmark and will be introduced to potential partners such as the City of Copenhagen’s Export Catalogue and Copenhagen Cleantech Cluster.

“We hope that the Guangdong capital can experience best practice and draw from Copenhagen’s example as a recent recipient of the prestigious EU Commission’s European Green Capital Award 2014,” the non-profit organisation writes.

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