Come visit our jubilee exhibition and Swedish events at CentralWorld!
“When we celebrate the Thai-Swedish Chamber of Commerce’s 25 years anniversary at CentralWorld 24-26 October 2014 we will highlight Swedish trade and investment in Thailand as well as other aspects of Thai-Swedish relations in a jubilee exhibition,” says Mr. Jan Eriksson, President Thai-Swedish Chamber of Commerce.
Since its 1989 inauguration in Bangkok, chaired by their majesties HM King Carl XVI Gustaf and HM Queen Silvia of Sweden, the chamber has grown and developed into an important organisation representing Swedish business in Thailand. Membership is currently over 130 and increasing.
“The anniversary will of course reflect on the past 25 years during which many Swedish brands and companies have built and established a strong presence on the Thai market. Swedish culture and design, and also Sweden as a destination, will be promoted through our partners,” continues Jan Eriksson.
Sweden is recognised as one of the most innovative countries in the world. We work hard to keep that position. In two different global innovation rankings for 2014, Sweden placed second and third respectively. Sweden is also ranked as the most creative country in the world by the US author Richard Florida in ‘The flight of the creative class’.
In our exhibition, themed ‘Beyond Innovation’, we will display state-of-the-art systems and innovative products created by companies who are members of the Thai-Swedish Chamber of Commerce.
Everyday society faces new challenges. These are driving forces behind Swedish innovation. Among what we show are examples how we in Sweden bring out the best from existing products and knowhow and create new amazing things. That is what ‘Beyond Innovation’ stands for.
Notable among highlighted companies and their products are:
MyFC PowerTrekk: A compact battery charger that generates electricity by ordinary water anywhere, anytime. It can be used to charge mobile phones, GPS gadgets and other devices that run on batteries. This product was researched and developed by our member the Royal Institute of Technology in Stockholm.
Saab AB: Remote Tower: a complete air traffic control system which is managed remotely by a large airport´s air traffic controllers. This is a cost-effective, safe and reliable solution for small, regional airports that may otherwise not be able to service an airline due to high costs for having a manned air traffic control system on site.
Tetra Pak is the world leading company in food processing and packaging technology present in more than 170 countries. During the exhibition Tetra Pak will among other things present a new and innovative package for liquid that is so new that it has yet to reach the market. Samples will be provided to the visitors during the exhibition.
IKEA is one of the world’s leading companies for furniture and home appliances. One of the keys behind their success is the innovative logistics and businesses processes, where the customers themselves pick the ‘flat packages’ in the store and assemble. Some of IKEA’s products will be showcased during the exhibition as well as some of their food. IKEA Food is Sweden’s largest Food Exporter.
Also exhibiting are the well-known Swedish companies Volvo, Husqvarna, Electrolux, Alfa Laval, Atlas Copco and more.
A local spinoff from Swedish innovation is the steady stream of Thai students who apply for and enter higher technical education in Swedish universities. After graduation they return and put their skills in work for Thailand. The Thai-Swedish Chamber of Commerce is proud to be one of the organisations that support this development. Our member the Royal Institute of Technology in Stockholm is an important educational institution where Thai students study and have graduated from.
Except for hardware we will also display examples of Swedish design, food and culture during the three days of exhibition. A Swedish Chef will showcase some delicious Swedish food like meatballs. A selection of canapés will be prepared for the visitors to taste.
There will also be activities, speeches and lucky draws 8 times during the three days. Examples of prizes are furniture, pillows and snacks from IKEA. KTH will contribute with two portable fuel cell chargers.
We are located at Eden 1 and 2 in CentralWorld. The jubilee opens Friday 24 October 10.am and the Opening Ceremony will take place the same day in Eden 1 between 2 p.m. and 3 p.m. The exhibition will continue until Sunday 26 October 10 p.m.
Source: Thai-Swedish Chamber of Commerce