The pressure is mounting on one of Sweden’s most iconic carmakers.
Swedish Volvo Cars is tightening its ties with Chinese owner Geely Holding as global competition intensifies, according to new statements from the company’s leadership, Reuters reports.
Speaking in Gothenburg, Geely chairman Li Shufu made it clear: Volvo cannot stand alone. Closer cooperation across Geely’s portfolio of brands is now essential to survive in a rapidly changing automotive market.
Volvo’s strategy has shifted quickly over the past year under CEO Håkan Samuelsson, who has pushed for deeper integration with sister brands such as Lynk & Co and Polestar. This includes shared production, joint development, and expanded use of Chinese research and development capabilities.
Among the concrete steps, Volvo will produce future models for sister brands and has taken on a larger role distributing Geely-linked vehicles in Europe.
At the same time, the company is reshaping its own lineup, placing greater emphasis on plug-in hybrids.
