It was with great excitement that the establishment of the Danish-Thai joint-venture, Tempus Asia Co., Ltd., was officially celebrated on June 6th with the attendance of the Danish Ambassador to Thailand, Mikael H. Winther.
The Ambassador, who was accompanied by Commercial Counsellor, Asbjørn Overgaard Christiansen, and Senior Commercial Officer, Nantima Angkatavanich, stated in his speech that “this new Danish-Thai cooperation is of significant importance for the relations between our countries.”
Timedico A/S, an innovative company in the healthcare sector in Denmark, in collaboration with PCL Holding Co., Ltd. has recently established its presence under a Joint-Venture agreement in Thailand which has resulted in the newly founded Tempus Asia Co., Ltd. The joint venture focuses on the medical innovation market in Asia with the introduction of Tempus 600, the high-speed blood transport tube, for hospitals. The company aims to transform medical services in Thailand and will move forward to expand the medical equipment market in the Asia-Pacific, valued at 50 Billion Baht, within 4 years.
The June 6th commemoration began with a morning ceremony at the new offices of Tempus Asia, where a Buddhist blessing took place in addition to the cutting of the ribbon by Ambassador Winther, Mr. Daniel Blak – CEO of Timedico A/S (Denmark); and Mr. Pisit Wannavithayapa – CEO of PCL Holding Group (Thailand) and Managing Director of Tempus Asia Co., Ltd. (Thailand). A special Media Briefing was held later in the day at the residence of Ambassador Mikael H. Winther where Mr. Blak and Mr. Wannavithayapa, gave an introduction to the venture, and its importance for the medical industry in Thailand and beyond.
Mr. Pisit highlighted that he was extremely proud of the establishment of the company in Thailand: “Tempus Asia Co., Ltd. will be the marketing center for the Asia-Pacific Region. Normally, the establishment of a regional office on this large a scale for the medical equipment market would be in places such as Singapore and Hong Kong, which are preferred destinations due to their competitive advantages on language, basic infrastructure and tax privileges. This joint venture presents both opportunities and challenges for us, but it will be a perfect chance to enable Thai people to show our potential and that that we are second to none.”
A second opening ceremony and cocktail reception were hosted at Ambassador Winther’s residence in the evening of June 6th to mark the occasion with all relevant stakeholders. The event saw the participation of a broad range of decision makers, and was honored with a speech by Dr. Vallop ThaiNeua, Former Deputy Minister and Former Permanent Secretary at the Ministry of Public Health.
Words and photos: Danish Embassy in Bangkok.