Philippine Mango Rum Enters the Norwegian Market

Philippine mango rum and the “kornik” corn snack were recently introducedto in Norway at a reception celebrating the Philippine Independence Day in Norway when the Department of Foreign Affairs (DFA) hosted the Independence Day gala night at the prestigious Gamle Logen in Oslo.
“Destileria Limtuaco’s Clifford Limpe Aw flew all the way from Manila to mix the drinks which became a hit with the guests from the diplomatic corps, business community and prominent Filipinos in Oslo,” the DFA said on its website.
Organized by the Philippine Women’s Organization and the Philippine Embassy, the “Happy Hour” was a brainchild of Philippine Trade Representative Mary Borromeo Hedfors. Hedfors and the Philippine Embassy organized how Philippine cocktail drinks and snacks can be introduced to the Scandinavian market.
“This marks the very first event since the drink was introduced in Norway,” the DFA said.
Consul General Evelyn Austria-Garcia and Hedfors accompanied Clifford Dan Limpe Aw and Anders Bergström of World Beer Trading in a meeting with Pierre-Emmanuel Marchés, product manager of Vinmonopolet, to discus how the drinks could be allowed to penetrate the local market.
Vinmonopolet is state-owned and has the exclusive right to sell imported wine, spirits, and strong beer in Norway.


 

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