Delivery of the new car model XC40 to dealers started in January 2018, Volvo Cars’ first entry into the small premium SUV segment. Proving popular among car buyers, with global XC40 orders already exceeding 20,000 units at the end of the month.
Following its successful introduction to European and American customers, the XC40 will launch in China, the world’s largest car market, at the Beijing Auto Show this spring.
The XC40 has also attracted acclaim from media around the globe. Volvo’s new small SUV is one of seven shortlisted for the 2018 European Car of the Year, the winner of which will be announced in March. This week, the XC40 was awarded the prestigious Car of the Year award by leading UK automotive publication What Car?
“With the XC40, we enter the fastest growing segment in the industry,” said Björn Annwall, senior vice president of strategy, brand and retail at Volvo Cars. “The XC40 completes our global SUV line-up, bringing the award-winning safety, connectivity and infotainment technologies known from our larger cars to the small SUV segment. These latest figures show that our customers clearly like what they see.”
The arrival of the XC40 means that for the first time, Volvo Cars has three new globally available SUVs in what is the fastest growing segment of the automotive market, paving the way for further growth in sales and profitability.
The XC40 is the first model on Volvo Cars’ new compact modular vehicle architecture (CMA), which will underpin all upcoming cars in the 40 Series, including fully electrified vehicles. Co-developed within Geely, CMA provides the company with the necessary economies of scale for this segment.
The XC40 is also the first Volvo to come with a car-sharing feature, enabled via Volvo’s digital key technology and its connected services platform Volvo On Call. XC40 owners can simply share their car with family and friends without having to hand over a physical key.