The top Nordic fashion labels will flock to China this coming August to attend the Nordic Fashion Week in Shanghai. The purpose of the event is to expose Chinese consumers and distributors to the world famous Scandinavian design.
From August 3-6, Nordic Lighthouse is hosting Nordic Fashion Week in Shanghai in an old restored storage house located right next to EXPO 2010.
The idea behind Nordic Fashion Week is to expose the Chinese market to Scandinavian clothing and to promote the labels in Asia.
Therefore, Nordic Fashion Week will feature top designers and show the best of Scandinavian brands, all of them offering unique clothing designs.
During recent years, Scandinavian design has made a name for itself internationally. Almost all over the world, Nordic design is recognized as unique, innovative, exclusive, and trendsetting, and Copenhagen Fashion Week is reaching the same international status and recognition as similar events in Paris, London, Milan, and New York.
