Danish Bang & Olufsen opens new store in Hong Kong

The Guests of Honour at the grand opening were (from left): Mara Chow, Assistant General Manager, K11 Concepts Limited, Devin Pun, Vice President, K11 Concepts Limited, Jay Fung, Hong Kong Singer-Songwriter, Arnaud De Schuytter, the President of Bang & Olufsen Asia Pacific and Kent Doo, Commercial Director – Greater China, Bang & Olufsen.

Bang & Olufsen, the Danish luxury audio brand founded in 1925, opened its newest store in K11 MUSEA landmark of Hong Kong on 14 September 2022.

BEOSOUND THEATRE by Bang & Olufsen.

At the grand opening, the brand also announced its newest sound bar for redefining home cinematic experience, “Beosound Theater.”

“With its powerful sound, advanced technology platform and modular design, we bring the immersion of a multi-speaker setup into one soundbar that slots seamlessly with any screen”, said Kristian Teär CEO of Bang & Olufsen.

The Beosound Theater will officially be available in-store from 3 October 2022.

About Kanlayakorn Pengrattana

Kanlayakorn 'Princess' Pengrattana is a freelance writer at ScandAsia.

View all posts by Kanlayakorn Pengrattana

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