The arrival of the Pfizer-BioNTech coronavirus vaccine in Sweden and the ongoing vaccinations of Swedish people have boosted travel bookings for summer 2021 and winter 2022 trips to especially the Mediterranean countries and Thailand.
According to reports from TV4 Nyheterna, Swedish news site, holiday bookings have increased greatly in recent weeks. Sweden’s largest travel companies TUI, Apollo, and Ving as well as retailer Ticket.se all confirm the news.
Michael Kapil, marketing manager at Ticket.se, said to TV4 that they see a very clear connection between the boost in bookings and the positive news about the vaccine. It encourages people to book holidays abroad again and although it is still on a small level, it is a very positive trend.
The travel companies TUI and Ving had almost twice as many bookings last week as they had the week before and it is especially summer holiday trips to the Mediterranean countries that are being booked at the moment. Ticket.se reports that more than 60%, compared to a normal year, of winter bookings for winter 2022 to destinations like Thailand, the Caribbean, and Florida have already been booked as well.
Michael Kapil says that there is a great desire to travel amongst the Swedish people but they are cautious of booking holidays to destinations like Thailand and the USA because these countries still make entering difficult. That is why they are planning and making sure their travel plans can become a reality.
Source: Aftonbladet
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